Why Lemonade Social?

Many will ask why the name Lemonade Social and here are the reasons. First of all, today’s downtown and small businesses drive our communities. The events that equate to the old lemonade socials that were once held on the church grounds or town square are now events where local restaurants, merchants and artists work together to set the tone for what is going to occur in their hometowns and communities. The second reason is, I love a good party and everything that goes into it. I think this name captures my fun and creative personality and how I can use my skills and gifts to help business owners grow. And third, let’s face it, there is nowhere in the world to get a better glass of lemonade than Auburn, Alabama. This place is my home and in my blood and the play on words is a bit of an homage to the community we chose to raise our family.

Why should you choose to work with Lemonade Social? The first reason is experience. I have over 15 years of business consulting and marketing experience. Since the advent of social media I have taken that experience and used it to create effective strategies to engage with target audiences across the many social media platforms. The second reason is personal service. Nothing is more important to me than client satisfaction. My team at Lemonade Social will be available and not stop working until your needs are met. The third reason is creative community relations. We will work with you to develop a community relations strategy that puts you in front of your neighbors in multiple ways. The goal of grassroots marketing is to reach your target market in a low cost and effective way that meets your audience where they are. We will utilize the traditional methods, but go further than your typical little league sponsorship. The fourth reason is hard work. No one will work harder for your business than our team.

Amy Wadsworth Register, Managing Principal

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With over 15 years of experience in marketing and consulting, Amy Wadsworth Register brings dynamic leadership to her clients’ growth initiatives. Mrs. Register is a graduate of Auburn University and has worked with Fortune 500 companies as well as small businesses. After the birth of her first child in 2010, Amy left the corporate world and started doing freelance and project work. Doing both traditional marketing and real estate marketing/home staging during this time, she has fallen in love with small business and the way it drives our communities. An Auburn resident since 2012, Amy has worked with many local business owners to successfully engage with the Auburn, Opelika and greater Lee County community.

 Mrs. Register is a member of the 2014/2015 Leadership Lee County class and is involved with her church. Amy is married and has 2 young children. She enjoys home improvement projects, Auburn football and time on the lake.